Marketing

We do a lot under the umbrella of marketing, working with clients on all ranges of the marketing spectrum; we handle it all from online to offline, business to business, creative merchandising and brand creation, social integration and strategic plan creation.

Have a cool advertising concept? Share it. Have no clue what you need? Let us help.  We are always game to take on a new and exciting challenge. Our team tackles each unique campaign with our winning combination of zeal and research that delivers real results.

Marketing

Hike Nova Scotia is a non-profit organization whose mission is to encourage and promote a growing hiking culture throughout Nova Scotia. We began our journey with Hike when they applied to our annual Brand Spring Clean Contest looking for help updating and refreshing their existing brand.

Change can be scary a thing, especially when it comes to your business. So when do you know if it’s the right time to change or tweak your brand identity? Should you make minor adjustments or do you require a complete redesign? A brand refresh could include anything from a logo update to a complete overhaul of the look and feel, new website, imagery, colours, communications, or consumer interaction. There isn’t a one “right” answer for every company, but there are some indicators that will help let you know it’s time for a refresh.

Designer

Consider the impact of modern technology on e-commerce in today's data-driven society. We are now able to build intelligent customer databases that host a wealth of personalized details including purchasing habits. All of this analytic gold can be used to construct compelling marketing strategies tailored to the individual consumer in order to win back their lost business.

CONTENT STRATEGIST

With one loan program, four provinces, six participating organizations and countless stakeholders; we helped the former Seed Loan Program blossom with new name, brand and messaging that really leaves an impact.  

At Bits we thrive on being a part of the digital world, it’s what we do best and our typical 9-5 day is deeply immersed in technology. That being said, we also really appreciate quality time away from the screen. In fact, many of the bits staff love spending time in the great outdoors. From walking our pups on the local trails to winter camping excursions; we tend to consider ourselves a pretty “outdoorsy” bunch.

CONTENT STRATEGIST

WorldWide Furniture was founded on the belief that quality and style should not have to be sacrificed for great value. Over 40 years later, that same sentiment rings true. Learn how bits.co accomplished a complete brand refresh while staying true to their roots.

Gallery1 Furniture has been providing beautiful, unique furniture to Atlantic Canadians for over a decade. Ready for a brand refresh, our designers and web developers created a website and brand collateral as customised and curated as the products they sell.
Nova Centre is something Halifax hasn’t seen before. It’s a one-million-square-foot, mixed-use development in the heart of our entertainment and business district. Housing a new convention centre, boutique hotel, business towers, restaurants, shops, and public space, it is one of the largest and most ambitious projects Downtown Halifax has seen in a long time.
We wanted to engage the community, draw them in, and take them on a journey through the centre—giving a behind-the-scenes perspective on its construction.

Halifax, Nova Scotia - July 06, 2015: Halifax creative agency, bits.co has been chosen by Nova Centre developer, Argyle Developments Inc. to build the centre's branding, marketing, and digital presence.

PRESIDENT

The holidays: a time to spend relaxing around the fireplace, cuddled up with your family, sipping on hot cocoa. I don't know about you, but while that might paint the perfect picture of what we hope the holidays to be, I spend at least half of my holiday season running around like a crazed little elf.

ACCOUNTS + MARKETING MANAGER

It’s no longer a question of digital versus traditional marketing, now the challenge is cultivating strategies where the two can work in unison. When a brand is able to effectively convey a consistent message across traditional and nontraditional channels it’s a beautiful thing.  The goal is to make these messages come across seamlessly and with ease, but behind the scenes these campaigns require a lot of planning and can be tough to pull off.

ACCOUNTS + MARKETING MANAGER

Creative Agency

+1 902 442 8392